Subset offers the integral components of a well-founded wardrobe. Combining function with ease, our essential innerwear is sustainable from the start, providing you with the primary pieces for living everyday, better.
New Arrivals
Bestsellers
Committed to organic cotton excellence
First layers that are built for body and easy on the earth - because you deserve a drawer full of faultless essentials that are compromise-free.
Organic cotton’s growth, harvest, and manufacturing processes are safe for farm and factory workers and are kind on Earth’s water and land.
Our factories are Fair Trade certified to ensure everyone involved in the making of our products is treated with the respect and care they deserve.
"A new industry standard."
- Entrepreneur
"Just what your OB-GYN ordered."
- Harper's Bazaar
"We're obsessed”
- Glamour
"My favorite underwear ... ever"
- The Cut
"Best Sustainable Lingerie Brand"
- British Vogue
"The only underwear I want to wear"
- The Strategist
"A must-try."
- Refinery29
"A new industry standard."
- Entrepreneur
"Just what your OB-GYN ordered."
- Harper's Bazaar
"We're obsessed”
- Glamour
"My favorite underwear ... ever"
- The Cut
"Best Sustainable Lingerie Brand"
- British Vogue
"The only underwear I want to wear"
- The Strategist
"A must-try."
- Refinery29
Who’s loving Subset lately
#SetYourNewStandard @wearsubset
@bunz_walker
@rocky_barnes
@antrieu
@bstereo
