• Soft Bras
    Size
    Underbust
    Bust
    Cups
    XS
    26.5-27.5"
    28.5-31.5"
    A
    S
    28-29"
    31.5-34.5"
    A-B
    S+
    28-29"
    34-36"
    C-D
    M
    30-31"
    34-36"
    B-C
    M+
    30-31"
    36.5-38.5"
    D-E
    L
    32-34"
    35.5-38.5"
    B-C
    L+
    32-34"
    39-42"
    D-E
    XL
    35-37"
    39-42"
    C-D
    XL+
    35-37"
    42.5-46.5"
    E-F
    2XL
    38-41"
    43-46"
    C-D
    2XL+
    38-41"
    47-51"
    E-F
    3XL+
    42-45"
    51-55"
    F

    Sizing Tips:

    • "+" indicates accommodation of larger cup sizes
    • If between sizes, we recommend sizing up
    • If you have a larger cup than indicated with the underbust, size up
Size
Underbust
Bust
Cups
XS
26.5-27.5"
28.5-31.5"
A
S
28-29"
31.5-34.5"
A-B
S+
28-29"
34-36"
C-D
M
30-31"
34-36"
B-C
M+
30-31"
36.5-38.5"
D-E
L
32-34"
35.5-38.5"
B-C
L+
32-34"
39-42"
D-E
XL
35-37"
39-42"
C-D
XL+
35-37"
42.5-46.5"
E-F
2XL
38-41"
43-46"
C-D
2XL+
38-41"
47-51"
E-F
3XL+
42-45"
51-55"
F

Sizing Tips:

  • "+" indicates accommodation of larger cup sizes
  • If between sizes, we recommend sizing up
  • If you have a larger cup than indicated with the underbust, size up

FREE SACHET OF JUNA GUMMIES WITH ALL ORDERS

FREE SHIPPING ON ORDERS OVER $75

FREE SCRAP SCRUNCHIE ON ORDERS OVER $125

4.3
Rated 4.3 out of 5 stars
936 Reviews
Final Sale

SALE Knickey Keyhole Bralette

$15
  • Scoop shape with keyhole
  • Medium support
  • Adjustable band + straps

Clearance
+ More Colors
-
+

Sign up for our waitlist to be notified when in stock

Free Shipping on U.S. Orders Over $75

Ships in 1 to 2 Business Days

Easy-to-use online Returns Portal

Made with Organic
Cotton

Breathable and
Moisture-Wicking

Recyclable through
Subset's Program

Eco-Friendly and Sustainable Materials

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SALE Knickey Keyhole Bralette
-
+
  • Description
    Our original Knickey Keyhole cut-out balconette brings a bit of interest to a supportive standby. Feel cute and comfortable with a wide underbust band, semi-adjustable straps and self-lined cups. Four rows of hook-and-eyes make this bralette fit for any bust, A-DD. Sale Bralettes are exchange only. 
  • Fit Details

    Cut: Moderate
    Support: Medium
    Adjustability: Band & Straps 

    • Partial chest coverage with flattering Scoop shape and keyhole cutout
    • Good hold from darted, double-lined cups, giving lift without bulk
    • 4-row hook & eye closure at back for adjustability
    • Adjustable shoulder straps
  • Materials & Care

    Fabric: 95% Certified Organic Cotton, 5% Elastane
    Straps: 70% Recycled Polyester, 30% Spandex
    Hardware: Recycled Zinc & Alloy 
    Band: 100% Recycled Polyester & Natural Rubber
    Closure: 78% Regenerated Nylon, 22% Elastane

    Wash in cold water and hang dry to save energy and extend the life of your bra. Earth-friendly detergents are highly recommended.

  • Shipping & Returns

    Shipping

    • Free shipping on US orders over $75
    • US Flat Rate shipping of $5 or $8, depending on order size
    • Carbon-Neutral shipping

    Returns

    • First Pair Guarantee on all underwear
    • Free exchanges and returns to store credit
    • Returns to refund with a $8 return shipping fee
    • Pre-paid shipping labels provided to US orders 
    • Easy-to-use online Returns Portal

    For more information on shipping, returns, & international orders swing by our FAQs

  • Impact

    This Product's Impact

    1.8 kg of emissions offset

    275.1 glasses of drinking water saved

    6.8 sq ft of land saved from pesticides

  • End of Life

    We take responsibility for the full lifecycle of our products, but we don’t stop there. We started the world’s first intimates Recycling Program to divert items from any brand, Subset or not.

    At the end of this product's life, you can recycle it here.

Our original Knickey Keyhole cut-out balconette brings a bit of interest to a supportive standby. Feel cute and comfortable with a wide underbust band, semi-adjustable straps and self-lined cups. Four rows of hook-and-eyes make this bralette fit for any bust, A-DD. Sale Bralettes are exchange only. 
Description
Our original Knickey Keyhole cut-out balconette brings a bit of interest to a supportive standby. Feel cute and comfortable with a wide underbust band, semi-adjustable straps and self-lined cups. Four rows of hook-and-eyes make this bralette fit for any bust, A-DD. Sale Bralettes are exchange only. 
Fit Details

Cut: Moderate
Support: Medium
Adjustability: Band & Straps 

  • Partial chest coverage with flattering Scoop shape and keyhole cutout
  • Good hold from darted, double-lined cups, giving lift without bulk
  • 4-row hook & eye closure at back for adjustability
  • Adjustable shoulder straps
Materials & Care

Fabric: 95% Certified Organic Cotton, 5% Elastane
Straps: 70% Recycled Polyester, 30% Spandex
Hardware: Recycled Zinc & Alloy 
Band: 100% Recycled Polyester & Natural Rubber
Closure: 78% Regenerated Nylon, 22% Elastane

Wash in cold water and hang dry to save energy and extend the life of your bra. Earth-friendly detergents are highly recommended.

Shipping & Returns

Shipping

  • Free shipping on US orders over $75
  • US Flat Rate shipping of $5 or $8, depending on order size
  • Carbon-Neutral shipping

Returns

  • First Pair Guarantee on all underwear
  • Free exchanges and returns to store credit
  • Returns to refund with a $8 return shipping fee
  • Pre-paid shipping labels provided to US orders 
  • Easy-to-use online Returns Portal

For more information on shipping, returns, & international orders swing by our FAQs

Impact

This Product's Impact

1.8 kg of emissions offset

275.1 glasses of drinking water saved

6.8 sq ft of land saved from pesticides

End of Life

We take responsibility for the full lifecycle of our products, but we don’t stop there. We started the world’s first intimates Recycling Program to divert items from any brand, Subset or not.

At the end of this product's life, you can recycle it here.

Committed to organic cotton excellence

Fit First

First layers that are built for body and easy on the earth - because you deserve a drawer full of faultless essentials that are compromise-free.

Certified Sustainable

Organic cotton’s growth, harvest, and manufacturing processes are safe for farm and factory workers and are kind on Earth’s water and land.

Fair Trade

Our factories are Fair Trade certified to ensure everyone involved in the making of our products is treated with the respect and care they deserve.

Free Returns

Carbon-neutral shipping

Easy Exchanges

Shop now and swap sizes & styles risk-free.
Free Exchanges, Easy Returns
Shop now and swap sizes & styles risk-free.
Free Exchanges, Easy Returns
Shop now and swap sizes & styles risk-free.
Free Exchanges, Easy Returns
Shop now and swap sizes & styles risk-free.
Free Exchanges, Easy Returns

Reviews

4.3
Rated 4.3 out of 5 stars
Based on 936 reviews
80%would recommend these products
936 reviews
  • Marisa
    Reviewing
    Organic Cotton Keyhole Soft Bra in Wheat
    I recommend this product
    Rated 5 out of 5 stars
    4 minutes ago
    5 Stars

    The beat bra i ever had, from now on i will wear only this bra, im buying the whole colours

  • Jennifer S.
    Flag of United States
    Verified Buyer
    Reviewing
    Organic Cotton Keyhole Soft Bra in Spice
    I recommend this product
    Age Range 25-34
    Size Purchased S
    I usually wear 34, A
    Rated 5 out of 5 stars
    20 minutes ago
    so comfy

    so comfy and cute! i want to wear it every day.

    FitRated 0.0 on a scale of minus 2 to 2
    ComfortRated 2.0 on a scale of minus 2 to 2
    SupportRated 0.0 on a scale of minus 2 to 2
  • Brett S.
    Flag of United States
    Verified Buyer
    Reviewing
    Organic Cotton Keyhole Soft Bra in Carbon
    I recommend this product
    Age Range 35-44
    Size Purchased M
    I usually wear 32, DD
    Rated 5 out of 5 stars
    4 days ago
    My everyday bra

    I was worried about cotton being too hot, but it's cool enough for SW Florida :)

    FitRated 1.0 on a scale of minus 2 to 2
    ComfortRated 1.0 on a scale of minus 2 to 2
    SupportRated 1.0 on a scale of minus 2 to 2
  • Sherry G.
    Flag of United States
    Verified Buyer
    Reviewing
    Organic Cotton Keyhole Soft Bra in Carbon
    I recommend this product
    Age Range 65+
    Size Purchased L+
    I usually wear 38, D
    Rated 5 out of 5 stars
    3 weeks ago
    Comfort and support

    I have four now, more in my future. Yummy cotton, good design. Thanks

    FitRated 0.0 on a scale of minus 2 to 2
    ComfortRated 1.0 on a scale of minus 2 to 2
    SupportRated 0.0 on a scale of minus 2 to 2
  • Renee V.
    Flag of United States
    Verified Buyer
    Reviewing
    Organic Cotton Keyhole Soft Bra in Carbon
    I recommend this product
    Age Range 65+
    Size Purchased M
    I usually wear 34, C
    Rated 5 out of 5 stars
    1 month ago
    Love this bra

    The fact that it’s organic cotton sells itself, but the comfort that I experience wearing this bra is amazing. I would highly recommend this to anyone who is looking for comfort and clean material.

    FitRated 0.0 on a scale of minus 2 to 2
    ComfortRated 0.0 on a scale of minus 2 to 2
    SupportRated 0.0 on a scale of minus 2 to 2

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SALE Knickey Keyhole Bralette

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